Art Director and Graphic Designer based in Bay.
Idôle
Lancôme
Publicis Luxe, SH
campaign/beauty/layouting
Help luxury beauty brands to localize their brand identity, and work cohesively with the global team. Developing and implementing visual merchandising strategies and plans that align with the overall marketing and sales goals of the business.
Ctopia™
Ctopia
Julie+C
branding/UIUX/digital design
Ctopia is an online gaming platform that integrates fair gaming, cryptocurrency, and NFTs. Launched in 2022, it emphasizes social responsibility by donating 10% of its casino profits to Ctopia DAO, a decentralized charity. Ctopia empowers users to engage in humanitarian efforts while offering innovative digital entertainment.
Exploring the body is the first step to self-awareness
OPUPA
campaign/fashion/branding
Introducing a bold new sex product brand in China, dedicated to championing sexual positivity and feminism through our visual identity.
ShardDog™
digital design/animate/branding
This holistic design approach helped ShardDog establish a more recognizable and interactive brand presence within the blockchain community, enhancing user engagement and loyalty.
L'Absolu Rouge
Lancôme
Publicis Luxe, SH
campaign/beauty
L'Absolu Rouge launched a special edition gift box for Valentine's Day 2021. To accompany the release, we created a TVC for social media, in-store display posters, and outdoor poster designs.
Coach Prime
Amazon Prime
Coach Prime is a show launched by Amazon Prime. During the NFL season, we are responsible for producing visual materials for their social media.
Miscellaneous Works
2020 - 2024
Some of my works from 2020 to 2024 don’t belong to any specific category. They include poster designs, illustrations, packaging, and photography.
Random Works 2020-2024
Integration of space and visuals
OPUPA
Exploring what kind of visual language can be used to build the next generation of adult product stores.
AIGC Conference design
AAU
The AIGC Design Conference is a significant event in the graphic design world. While studying at the AAU School of Graphic Design, one of our courses required us to select a conference and create a design for it.